Archive for the ‘News’ Category

NBI on NPR: Why so many fundraising emails?

Drowning in Political Fundraising Email? Our CEO Taryn Rosenkranz explains the why and just how it all started with Howard Dean.   You can read […]

In the News: Taryn Rosenkranz on Meet the Press Daily

Our CEO joined Chuck Todd on Meet the Press Daily to talk political fundraising emails and the science behind them.    

In the News: Barack Obama’s digital strategists search for place in Hillary Clinton’s world

A safer bet, say campaign tech experts, is attending to the plumbing that any party nominee will rely upon eventually. Taryn Rosenkranz, a longtime Democratic […]

In the News: Iowa Straw Polls

In the News: Chris Christie’s Tax Plan

In the News: Controversy over potential welfare abuse

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In the News: 2016 candidates spin Supreme Court gay marriage case

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Getting Back to Email Fundraising Basics

Campaigns have been questioning whether their over-the-top email programs helped or possibly even hindered their efforts last cycle. Going into 2014, the conventional wisdom said […]

Nationalizing Campaigns to Gain Support and Donations

Taryn Rosenkranz on Digital Politics Radio: Online and offline need to be combined for effective fundraising, value of small contributors, impact of political surrogates, and […]

In the News: AAPC Announces Inaugural Class of 40 Under 40 Award Winners

The American Association of Political Consultants (AAPC)—America’s only network of political professionals— today announced the winners of its new 40 Under 40 Awards program recognizing […]