CampaignTech Company of the Year
Winner for Advertising & Targeting, Best Use of Online Targeting for Mayoral Campaign & Best Online Video for a Mayoral Campaign Monroe Nichols was not supposed to win. With a bootstraped budget, our client was the only candidate in a three-way mayorial nonpartisan race who was NOT on TV. Digital was the only vehicle for […]
Winner for Advertising & Targeting – Best Use of a Social Platform for our Social Media Listening campaign Our initial engagement with SEIU Local 1000 was focused on boosting new membership for the union for California government workers and working closely with their team to optimize messaging, platforms, and landing pages. As the breaking news […]
Our award-winning work for EDF Action is an example of our Micro-targeted influencer campaigns which are effective strategies for fundraising, driving action, and addressing the issues that so many advocacy groups face: an aging base and a fracturing of their core audience. Overall, our influencer campaigns see a 5%-10% instant upsell for our clients in fundraising, drive […]
In the heat of union negotiations, we launched a grasstops influencer campaign to bring light to the problems in Florida’s healthcare system, resulting in more leverage for the union at the bargaining table.
Our innovative work for PLFA in New Hampshire and North Carolina using AI-assisted targeting ensured that our message was reaching exactly our targets at the right time and the right frequency. Our program garnered a Reed Awards win for Digital Advertising & Technology: Best Application of AI Technology to Optimize Targeting.
Objective: Targeting Republican and Independent mothers on Loeffler’s relationship with guns.
Objective: Reach and awareness among Black activists and people interested in social justice of the festival to drive attendance as well as reach potential collaborators.
Objective: Activate voters and donors during an off-year special election — after a major Democratic election, when voter engagement was at its lowest — and convey candidate’s message to a multilingual electorate.